Pathology Business Conference:
Good News, There is a Future in Pathology
WEDNESDAY, JUNE 4
11:00am to 12:00pm MED3OOO and PSA Teaming Up for Success
Pat Hampson, Chairman and CEO, MED3OOO
12:00pm to 1:00pm Networking Lunch with Exhibitors and Attendees
1:00pm to 1:15pm Welcome and Opening Remarks
Louis D. Wright, Jr., MD, Founder and Senior Advisor,
PSA, LLC-a MED3OOO Company
1:15pm to 1:45pm The Future of Pathology: Vision 2020
Jared N. Schwartz, MD, PhD, FCAP,
President, College of American Pathologists
1:45pm to 2:15pm Impact of ASCO/CAP Guidelines on HER2 Testing in Breast Cancer
Allen Gown, MD, Medical Director and Chief Pathologist,
PhenoPath Laboratories, PLLC
2:15pm to 3:00pm Personalized Patient Care a Transformative Concept
Louis D. Wright, Jr., MD, Founder and Senior Advisor,
PSA, LLC-a MED3OOO Company
3:00pm to 3:30pm Break in Exhibit Hall
3:30pm to 5:00pm Population Health Management and Patient Portal-
Not a Future Concept but Today’s Reality
Jay Anders, MD, Chief Medical Officer, InteGreat-a MED3OOO Company
THURSDAY, JUNE 5
7:30am to 8:30am Breakfast in Exhibit Hall
8:30am to 9:15am The Surgical Pathology Practice of the Future
With Molecular Sign-Out
Thomas M. Grogan, MD, Professor of Pathology, University of Arizona
Founder, Ventana Medical Systems
9:15am to 10:00am Emerging Power of Informatics in Medicine
Michael J. Becich, MD, PhD,
University of Pittsburgh Medical School, Pittsburgh, Pennsylvania
10:00am to 10:30am Break in Exhibit Hall
10:30am to 11:15am Informatics and EMR Interfaces: Challenges and Opportunities
for Pathology Practices
Jon Conklin, MD, Eastside Pathology, Inc., PS, Bellevue, Washington
11:15am to 12:00pm Maintaining Your Competitive Edge Through
Infrastructure and Technology
Edward Catalano, MD, Professional Pathology Services, PC,
Columbia, South Carolina
12:00pm to 1:15pm Lunch in Exhibit Hall
1:15pm to 2:00pm Adapting to Change and Surpassing the Competition
Robert Michel, Editor-in-Chief of The Dark Report
2:00pm to 3:00pm Business Metrics for Pathologists-How Does Your Practice Compare
Al Sirmon, CPA, President, PSA, LLC-a MED3OOO Company and
Geoff Coleman, Senior Vice President of Strategic Planning, MED3OOO
3:00pm to 3:30pm Break in Exhibit Hall
3:30pm to 4:15pm Avoid Payor Contract Landmines and Maximize Reimbursement
Jane Pine Wood, Esq., McDonald Hopkins, LLC
7:00pm to 10:00pm Networking Reception in Exhibit Hall
A Celebration to the Future-Happy New Year
Business Development Workshop:
Putting Your Group Ahead of the Competition
THURSDAY, JUNE 5
7:00pm to 10:00pm Networking Reception in Exhibit Hall
A Celebration to the Future-Happy New Year
FRIDAY, JUNE 6
8:00am to 9:00am Breakfast in Exhibit Hall
9:00am to 9:15am Welcome and Opening Remarks
G. Fred Worsham, MD, Coastal Pathology Laboratories and
Roper Hospital, Charleston, South Carolina, Meeting Moderator
9:15am to 9:45am New Business Development-It is Not Just a Sales or Marketing Function
Russell Benson, MD, John Spalding, MD and Judy Frost,
Business Administrator, Midwest Anatomic Pathology Laboratory, LLC,
Overland Park, Kansas
9:45am to 10:15am Positioning Your Lab for Success: Challenges and Opportunities for
Community-Based Pathology Practices
Ed McDonald, MD or Peter Jelsma, MD and John Boggan, Marketing
Representative, Pathology Associates of Saint Thomas, PC,
Nashville, Tennessee
10:15am to 10:45am Break in Exhibit Hall
10:45am to 12:00pm When You Hear the Door Slam:
Why Good Companies Lose Good Clients
David Jakielo, Consultant and Author of The Sales Coach
12:00pm to 1:00pm Lunch in Exhibit Hall
1:00pm to 1:30pm U.S. Anatomic Pathology Market Forecast and Trends
Jondavid Klipp, Editor of Laboratory Economics
1:30pm to 2:15pm Remaining Competitive While Avoiding Compliance Pitfalls
John Outlaw, CHC, Chief Compliance Officer,
PSA, LLC-a MED3OOO Company and Jane Pine Wood, Esq.,
McDonald Hopkins, LLC
2:15pm to 2:45pm Break in Exhibit Hall
2:45pm to 3:30pm Impact of Patient Requisition Forms on Market Share and Profitability
Jackie Ready, Patient Service Center Director and
Laura Edgeworth, HTL (ASCP), CPC, Manager of Coding Compliance,
PSA, LLC-a MED3OOO Company
3:30pm to 4:30pm You are either growing or shrinking...there is "NO STANDING STILL"
David Jakielo, Consultant and Author of The Sales Coach
SATURDAY, JUNE 7
8:00am to 9:00am Breakfast
9:00am to 10:15am Integrated Marketing Communications: A Business Strategy
Nancy L. Andes, MBA, MT (ASCP) Senior Vice President, Marketing,
ARUP Laboratories
10:15am to 10:45am Break
10:45am to 12:00pm Building Competitive Sales and Marketing Strategies
Khosrow Shotorbani, MBA, MT (ASCP) Senior Vice President, Sales,
ARUP Laboratories
12:00pm to 1:00pm Networking Lunch
1:30pm Free Time to Explore Charleston and Network with Attendees
-Carriage Tour of Downtown Charleston
-Shopping and Dining at the Historic Market
-Spoleto Festival USA and Piccolo Spoleto Festival
5:30pm Networking at the Aqua Terrace
7:00pm Dinner in Downtown Charleston
SUNDAY, JUNE 8
7:30am to 9:00am Farewell Breakfast
Home - Hotel Information - Charleston Activities - CME